FLUENTSTREAM · CROSS-FUNCTIONAL PROJECT DELIVERY
$1.27M
Annual recurring revenue successfully onboarded through the implementation portfolio
95%
Client retention across migrated accounts
The Project Environment
FluentStream migrated business customers onto a new communications platform. Because customers depended on these systems for day-to-day operations, migrations required careful coordination across technical specialists, internal teams, partners, and customer stakeholders. Ashley managed projects from discovery and planning through migration, validation, and operational handoff.
HOW I MANAGED THE WORK
01 — INITIATE
Account discovery · Strategic partner / stakeholder outreach · Customer kickoff · Requirements gathering · Technical environment review
02 — PLAN
Migration strategy · Timeline development · Resource coordination · Account build assignment · Hardware / porting coordination · Training preparation · Risk assessment
03 — EXECUTE
Account build and QA · Feature configuration · Customer training · Number porting · Technical migration · Issue monitoring · Acceptance testing
04 — HAND OFF
Billing transition · Legacy platform removal · Customer Success introduction · Support handoff · Project closure
As Project Manager, I coordinated the people, information, dependencies, and decisions required to move each implementation from discovery through handoff.
Customer
Configuration Specialist
Voice Operations
Strategic Partner
Number Porting
Customer Success
PROJECT SPOTLIGHT
Complex Multi-Site Migration
This was the largest migration I had managed: 300+ users across multiple locations and time zones, with additional complexity in the customer’s existing phone environment. I built the implementation plan around that complexity—tracking migration readiness by device and location, coordinating specialized resources for go-live, and making sure the right technical and customer contacts were available if something went wrong.
RISK MANAGEMENT
Problems encountered on earlier projects became questions, checks, and contingency plans on future implementations.
Over time, I learned to recognize the conditions that made certain risks more likely and incorporated those lessons into discovery, QA, and migration planning.
HIDDEN DEVICES
Risk: Fax machines, paging systems, or other devices could be missed during discovery.
Response: Added targeted discovery questions and validated requirements directly with customer stakeholders.
CONFIGURATION COMPLEXITY
Risk: Complex legacy configurations increased the likelihood of errors during migration.
Response: Used additional QA and focused reviews of known problem areas before go-live.
GO-LIVE READINESS
Risk: Technical issues during migration could disrupt customer operations.
Response: Confirmed appropriate technical specialists and customer contacts were available during critical migration windows.
Every project taught me another question to ask on the next one.
PROJECT CONTROLS
Documentation was intentionally practical: it existed when it improved coordination, reduced risk, or created a reliable source of truth.
IMPLEMENTATION TIMELINE
Milestones, owners, and key dates
DISCOVERY DOCUMENT
Requirements and stakeholder notes
DEVICE / MIGRATION LOG
Readiness by device and location
ISSUE TRACKER
Open items, owners, and resolution status
The technology, stakeholders, and risks varied from project to project. My role remained consistent: create the plan, make dependencies visible, prepare for risk, keep people aligned, and move the work through delivery.